KUALA LUMPUR: AirAsia aims to boost its passenger load to Sarawak by 10% in the next five months.
To achieve this, the airline launched a joint promotion - Go Kuching Challenge - with Sarawak Economic Development Corp (SEDC) yesterday to promote the state as a tourism destination among locals.
AirAsia Bhd director Aziz Bakar said the carrier flew about 700,000 people to Sarawak last year.
“On average, 75% of our seats are taken up on each flight there,” he said.
“With the promotion, we hope to increase the average passenger load by 10% per flight. I think we can achieve this, as Sarawak has a lot to offer.”
AirAsia has 16 flights to Sarawak daily.
Go Kuching Challenge is a promotion that encourages visitors to travel with AirAsia and stay in SEDC hotels or resorts. Through such promotion, participants can take part in a series of fun and challenges at the hotel or nearby.
The promotion, which started yesterday, will end Dec 31.
To achieve this, the airline launched a joint promotion - Go Kuching Challenge - with Sarawak Economic Development Corp (SEDC) yesterday to promote the state as a tourism destination among locals.
AirAsia Bhd director Aziz Bakar said the carrier flew about 700,000 people to Sarawak last year.
“On average, 75% of our seats are taken up on each flight there,” he said.
“With the promotion, we hope to increase the average passenger load by 10% per flight. I think we can achieve this, as Sarawak has a lot to offer.”
AirAsia has 16 flights to Sarawak daily.
Go Kuching Challenge is a promotion that encourages visitors to travel with AirAsia and stay in SEDC hotels or resorts. Through such promotion, participants can take part in a series of fun and challenges at the hotel or nearby.
The promotion, which started yesterday, will end Dec 31.
Source: The Star
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