MIRI: The ninth edition of the Borneo Jazz Festival (BJ), to be held here next month, is targeting 9,000 visitors with 70 per cent of them, foreigners.
Sarawak Tourism Board (STB) chief executive officer, Datuk Rashid Khan said the target could be achieved despite the challenging time in the global tourism industry such as the MH370 tragedy.
“It is not impossible to achieve this target,” he told a news conference after the state coordination meeting on BJ 2014 chaired by Sarawak Tourism Ministry’s permanent secretary Datuk Ik Pahon Joyik, here, yesterday.
“We are looking at attracting jazz music lovers from Asia, especially from Singapore, Brunei, the Philippines and Thailand to BJ 2014 and if possible, from Australia too,” he said.
Rashid said one of the new events this year would be the jamming session with the musicians and those interested could bring along their own musical instruments.
BJ 2014 is scheduled to be held from May 9 to 10 at ParkCity Everly Hotel, Miri.
It is organised by STB and supported by the federal Tourism Ministry and state’s Tourism Ministry.
Meanwhile, STB in a statement distributed to the media today said BJ 2013 attracted 8,500 visitors with an estimated 30 per cent of them, foreigners.
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