Sunday, June 05, 2011

New Sarawak masterplan to lure more European tourists

KUCHING: Tourism and Heritage Minister Datuk Amar Abang Johari Tun Openg yesterday revealed a new masterplan to lure more European tourists to the state.

Abang Johari, who is also the Housing and Urban Development Minister, said the plan is expected to spur further growth for the state tourism industry.

“I have an exciting new idea for the tourism sector but it’s still in early discussion,” he said, indicating that the plan would involve better fl ight connectivity.

“The federal government and airline companies are involved in the discussion. What I can say is that the state is considering proposals for greater fl ight connectivity from destinations in Europe and Australaisia,” he told reporters at the ‘Jom Heboh’ carnival.

He declined to reveal further details, saying an announcement would be made at the right time.

According to Abang Johari, Sarawak has a lot of tourist spots to attract western visitors.

“More importantly, we still have pristine nature which is what most tourists are looking for. It is important for us to promote what we have internationally.”

He pointed out that several major tourism events such as the Rainforest World Music Festival, Miri International Jazz Festival, Pesta Benak and the Regatta had to be packaged creatively and promoted to a bigger audience.

Abang Johari also said there were many good hotels in the state to meet the demand for accommodation during the peak season.

Continue reading at: New Sarawak masterplan to lure more European tourists

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