Saturday, January 09, 2010

Ulu-Ulu Resort, Brunei eyes green award

By Azaraimy HH

Ulu-Ulu National Park Resort is expected to be a candidate to receive the Asean Green Hotel Award presented during the upcoming AseanTourism Forum (ATF) 2010 Travel Exhibition.

It's an award that could further promote both the Resort and Temburong as a top destination among locals and foreign travel buyers.

As the theme of 2010 ATF is "Go into the heart of Green", it is only right to nominate the Ulu-Ulu National Park Resort, which has been given a thumbs up as nominee for the award as the resort is situated right in the middle of the vast Ulu Temburong National Park Rainforest, on the banks of the Temburong and Belalong Rivers.

The Weekend Bulletin observed this yesterday during a telephone conversation with the tourism chief Sheikh Jamaluddin Sheikh Mohamed - the CEO of Brunei Tourism.

"We are actually trying to put Ulu-Ulu as a nominee for the award," the chief said when asked whether any of the local hotels are being nominated since Brunei is hosting the ATF 2010 from January 21 to 28, where TRAVEX (travel exhibition) will also be held in tandem.

The selection criteria for the award ranged from environmental policies and action for hotel organisations, in collaboration with community and green organisations, energy and water efficiency, to air quality management based on the Asean Green Hotel Standards.

The Ulu-Ulu National Park Resort is still relatively less known amongst local holiday seekers thus its nomination during the ATF 2010 will hope to boost the Ulu-Ulu tourism market. Nevertheless, the impact will be more significant with the fact that more than 1500 delegates will be converging in the Asean Tourism Forum, according to tourism officials.

"I believe in Brunei, there is only Ulu-Ulu Resort which could match the 'green standard' required for the nomination, and the hotel is situated right in the middle of natural surroundings with access to a natural waterfall formation", said Kamil Abdul Hamid, the Sunshine Borneo Tour's Director of Business Development.

"We have promoted it extensively in Brunei, it is a little wonder why there are still many locals who are ignorant of the fact that there is a resort type hotel in Temburong," he added.

"Otherwise, we have received quite encouraging comments on our online booking at from our European travellers, such as from Spain," he added.

He hoped that the nomination could promote both the resort and Temburong as a hot destination amongst domestic travellers.

Courtesy of Borneo Bulletin Weekend

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