Tuesday, September 06, 2011

Sabah Hospitality Fiesta making a comeback in the tourism and hospitality industry

KOTA KINABALU: The Sabah Hospitality Fiesta (SHF) is making a comeback with more exciting challenges for both students and players in the tourism and hospitality industry.

“We are expecting more than 196 competitors with anticipated participation from various education institutions, members of Malaysian Associations of Hotels (MAH) Sabah/Labuan Chapter, MAH Sarawak Chapter, Brunei Association of Hotels and freestanding restaurants.

“This year’s event itself will also surpass last year’s record breaking number of participation,” organising chairman Alvin Ting said at a press conference held at Promenade Hotel yesterday.

Themed Flavors of Borneo, SHF is an annual event co-organized by the MAH Sabah/Labuan Chapter and the Asian Tourism International College (ATIC) with the objective in providing an opportunity and avenue for hoteliers and students from various education institutions to exhibit their tourism and hospitality related talents and skills in the spirit of competition.

The event which is listed as one of Sabah’s annual Calendar of Events also aims to promote the hospitality and tourism industry in Sabah by strengthening and building relationships among all the players involved.

In view of the growing number of participation, the committee decided to organize the 14th SHF event within a span of three days, from Oct 28-30 at City Mall here.


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