Friday, September 30, 2011

Website to promote Sabah to international travellers

KOTA KINABALU: The world’s leading hotel manager and market leader in Europe, Accor, has launched its Destination-Malaysia Sabah website at, to promote Sabah to international travellers and existing Accor customers who are new to the destination.

The company which operates in 90 countries with 145,000 employees, is aiming to increase visitors to Malaysia, particularly in Sabah through cross referrals and digital multimedia content collaboration with the relevant authorities.

Accor vice president Gerard Guillouet in an opening speech said this during the launching at Novotel, 1 Borneo Hypermall yesterday.

“This website has been designed to constantly provide updated information, in partnership with both Sabah Tourism Board and Tourism Malaysia to the Internet users so that informed decisions can be made as to their travel itineraries.

“It is my earnest wish that Accor and the Sabah state government become synonymous in the world of tourism so that we can jointly work towards truly making Sabah a must-see on the global tourism map,” said Guillouet

He added that Sabah and its tourist assets are renowned worldwide and is aptly reflected by the increasing number of direct flights to the city from the various cities in the region as well as the rapidly growing numbers of tourist arrivals to Sabah.

Accor is delighted to partner with Sabah Tourism Board and Tourism Malaysia in working very closely to constantly push the tourism agenda to new heights.

He said the successful partnership was evident in the four hotels that currently have operations in Malaysia, namely Novotel 1Borneo in the city, Pullman Kuching, Pullman Putrajaya Lakeside and Novotel Kuala Lumpur City Centre.

The success of these ventures, he said, had encouraged the company to expand its network of hotels with three more projects that are soon to be opened in the near future.

Continue reading at: Website to promote Sabah to international travellers

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