Sabah, E. Kalimantan can jointly develop tourism products
“Although there is no lack of initiative between the state government of Sabah and East Kalimantan leaders, a lot more can be achieved by encouraging people-to-people relationship,” said Datuk Dr Mohd Yaakub Hj Johari, CEO of Sedia.
Adding that it is not good enough for the government leaders to say it, he said, “Sedia would like to build a bridge between the peoples of Sabah and East Kalimantan.”
It makes a lot of sense for cooperation as the two entities are in the Borneo Island, therefore, Borneo can be packaged and marketed to the world.
With its unique association with the Netherlands in Europe, East Kalimantan can draw tourism and investment from the former which by extension spill over to Sabah, reasoned Mohd Yaakub.
By enhancing people-to-people contact, we can derive optimum benefit because of these branding, he said of their similarity in Borneo. He mentioned the common concern on environment which is also global on the protection of biodiversity such as the Hub of Borneo Project and coral triangle initiative.
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Labels: Borneo Travel