Wednesday, November 11, 2009

Tourist guides' role in promoting Sarawak’s cottage industries

KUCHING: Considering that the potential of maxi-mising the tourism market is on the rise, tourist guides need to play a bigger role in promoting the state’s cottage industries.Bringing tourists to see the various types of business in the cottage industry would be a thrilling experience and would surely leave a long lasting impression in them. And getting them to the villages - instead of just the popular destinations – would help enhance the local economy.

In making these points, Permanent Secretary to the Ministry of Urban Development and Tourism, Ik Pahon Joyik, who officiated at the closing ceremony of ‘Localised Nature Tourist Guide Course’ at Ranchan Pool Recreation Park in Serian yesterday, said: “To have enough tourist guides for the growing tourism market is the challenge that we are facing.”

He pointed out that it was very important to have tourist guides who are very knowledgeable and passionate about their jobs because they provide useful information to tourists and are “ambassadors” for the tourism industry.

During the ceremony, 19 persons who completed a 21-day tourist guide course held since October 21 at the Sarawak Skills Develop-ment Centre (PPKS) in Serian received their attendance certificates.

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