Wednesday, May 31, 2017

Sarawak Rainforest World Music Festival wins Asia-Pacific Excellence Award

KUCHING: The Rainforest World Music Festival (RWMF) has been accorded the Asia-Pacific Excellence Award recently.

The award, which recognises the RWMF’s event and experiential marketing for its public relation exercise, was recently handed over to Chief Minister Datuk Amar Abang Johari Tun Openg at his office in Wisma Bapa Malaysia.

Sarawak Tourism Board (STB) said the Asia-Pacific Excellence Awards is hosted by Communication Director, a magazine for global decision makers in corporate communications, public relations (PR) and public affairs.

It also partners with the Asia-Pacific Association of Communications Directors (APACD), a new network for in-house communicators working in the region.

STB in a statement yesterday said RWMF was also shortlisted among three finalists under the ‘Entertainment & Culture’ category for the Asia-Pacific Excellence Awards.

The award-handing over ceremony was held on April 19 at the Harbour Grand Kowloon in Hong Kong and attracted over 2,500 applications from around the globe.

Earlier in February, the festival was also given an international accolade when it received the Silver Adrian Award by the Hospitality Sales & Marketing Association International (HSMAI) for its PR work for the festival at the New York Marriott Marquis.